West Covina, strategically located in the San Gabriel Valley, has long been recognized for its proactive approach to economic development. The city’s Community and Economic Development (CED) Division is dedicated to enhancing the economic base through the revitalization of existing properties, attraction and retention of businesses, and provision of affordable housing for residents. This commitment has positioned West Covina as an attractive destination for entrepreneurs and established businesses alike.
Economic Development Initiatives
The CED’s efforts are multifaceted, focusing on:
- Business Attraction and Retention: Collaborating with developers, property owners, and businesses to develop new projects and rehabilitate existing developments. This includes assistance with permitting processes, marketing support, and site location services.
- Housing Development: Partnering with housing developers to increase and preserve affordable housing, ensuring a balanced community growth.
- Infrastructure Improvement: Engaging in public-private joint ventures that may involve the construction of new infrastructure to support business activities.
These initiatives have led to significant developments such as the Plaza West Covina Mall, Eastland Center, and the Big League Dreams Sportsplex, contributing to the city’s economic vitality.
Business-Friendly Environment
West Covina prides itself on being a business-friendly city, offering:
- Low Permit Fees: Competitive fees to encourage business establishment and expansion.
- No Utility Tax: An absence of utility taxes, reducing operational costs for businesses.
- Proactive Support: Experienced and professional staff providing personalized services to assist businesses in navigating city processes.
These factors, combined with the city’s strategic location and robust infrastructure, make West Covina an ideal place for business growth and development.
Recent Developments
In recent years, West Covina has seen notable economic activities, including the sale of the Shops at Plaza West Covina for $25.78 million. This 46,406-square-foot shopping center, strategically located adjacent to the Plaza West Covina Mall, underscores the city’s appeal to investors and the strength of its retail sector.
Furthermore, the West Covina Chamber of Commerce continues to play a pivotal role in fostering economic growth, promoting business development, and enhancing the overall quality of life in the community. The Chamber actively engages with stakeholders to create a thriving environment for commerce and prosperity.
As West Covina continues to evolve, its commitment to economic development and support for the business community remains steadfast, ensuring a vibrant and prosperous future for all residents and entrepreneurs.

